Lead Generation

Lead Generation: Your Pipeline, Full

Stop chasing referrals. We build a system that delivers qualified, ready-to-book leads every single week.

Avg 47 qualified leads/month within 90 days CPL 30–50% below industry benchmark Multi-channel: Google + LSA + SEO + landing pages
Get a Free Strategy Session Call +1 302 329 5829

✓ Message Sent

We will be in touch within one business hour.

Get Your Free Lead Generation Audit
No commitment. Results in 48 hours.

🔒 Your information is private. No spam, ever.

17+
Years delivering results
5000+
Local businesses grown
4.8★
Average client rating
0
Long-term contracts required

The Problem

You Do Not Have a Lead Problem — You Have a Lead System Problem

✕
Revenue depends on referrals you cannot control
Referrals are great when they come. But you cannot predict them, scale them or turn them on when you need more business. A referral-dependent business is always one month away from a quiet spell.
✕
Leads from directories are shared with 5 competitors
Angi, Thumbtack and similar platforms sell the same lead to multiple businesses simultaneously. You are in a race to the phone every time. Exclusive leads from your own system convert 3–4× better.
✕
No way to track which marketing generates revenue
Without a connected lead generation system, you cannot tell if your leads come from Google, Instagram, a directory or a referral. You spend money without knowing what works.
✕
Feast and famine: busy then quiet
Without a system running continuously in the background, you get busy, stop marketing, finish the jobs, and then realise your pipeline is empty. A proper system prevents that cycle permanently.

The Reality

Lead Generation is not optional for growth

Most local businesses chase referrals, rely on word of mouth and hope the phone rings. Hope is not a growth strategy. A properly built lead generation system creates a predictable, measurable, scalable pipeline of qualified leads arriving every single week.

What We Deliver

Everything Included in Our Lead Generation Service

Not a starter package. Not an upsell ladder. Every item below is included from day one — because half-measures produce half-results.

01
Full-Funnel Strategy
We map every stage of your customer acquisition: where your best customers search, what they need to see before they call, what makes them choose you over a competitor.
02
Google Search Ads
Campaigns targeting people actively searching for your service right now. Tightly structured, fully tracked, with negative keyword architecture that eliminates wasted spend from day one.
03
Google Local Services Ads
Google Guaranteed badge campaigns appearing above everything else. Pay per lead, not per click. Maximum visibility for minimum waste.
04
Dedicated Landing Pages
A purpose-built landing page for every campaign — not your homepage. Headline matched to the ad, social proof prominent, one clear action. Converts at 3–5× homepage rate.
05
Lead Qualification
Pre-qualification built into every form: service type, location, timeline, budget range. You receive leads who are ready to book, not people window-shopping.
06
End-to-End Attribution
Every lead tracked from first click to closed job. Call tracking, form attribution, CRM integration. You see true cost-per-booked-job and cost-per-revenue-dollar for every campaign.
07
AI Lead Follow-Up
Every new lead receives an automatic response in under 90 seconds. Follow-up sequences keep prospects engaged until they book. No lead goes cold from slow response.
08
Pipeline Dashboard
A live dashboard showing leads generated, leads converted, cost per lead, cost per booked job and revenue attributed to each campaign. Full control, full visibility.

How It Works

From First Call to Measurable Results

Exactly what happens after you contact us — no ambiguity, no surprises.

01
Week 1
Strategy
Market research, competitor audit, keyword research, campaign architecture designed, landing page wireframed, tracking infrastructure mapped.
02
Week 2
Build
Campaigns built, landing page designed and developed, call tracking configured, CRM connected, AI follow-up sequences programmed.
03
Week 3
Launch
Everything goes live with full monitoring. Bids set conservatively and adjusted as performance data comes in. First leads typically arrive within 48–72 hours.
04
Month 2+
Optimise & Scale
Bids optimised, losing ads paused, winning ads scaled, landing page conversion rate tested and improved. Cost per lead typically drops 30–50% by month 3.

What You Get

The Results You Can Expect

Not promises. Actual outcomes we deliver for businesses like yours, measured and documented.

✓
A predictable pipeline of exclusive, qualified leads every week
✓
Average 47 qualified leads per month within 90 days
✓
Every lead tracked from first click to closed revenue
✓
Cost per lead 30–50% below industry benchmark by month 3
✓
A lead generation system that runs while you are on jobs
★★★★★

Before DEWAR, I relied entirely on word of mouth. Now I have 60 to 80 qualified leads every month and I have had to hire two more people to handle the volume.

F
Frank D.
Plumbing & HVAC Business Owner, Wisconsin

Why local businesses choose DEWAR

✓ Google Partner Agency
✓ No long-term contracts
✓ Results or we talk
✓ Founded 2009

FAQ

Lead Generation — Questions We Get Every Day

Honest answers. No sales spin.

Across our client base we average 47 qualified leads per month within 90 days of starting a campaign. The actual number depends on your market size, budget and competition. We provide data-backed projections in the strategy session.

A complete setup including Google Ads, dedicated landing page, full conversion tracking and CRM integration starts from around $3,000 as a one-time setup fee, plus a monthly management fee from $1,200. Ad spend is additional. Full cost breakdown provided before commitment.

We implement end-to-end attribution: unique call tracking numbers, form submissions logged with complete source data and CRM integration recording deals as won with actual revenue amounts. You see true cost-per-booked-job.

Directory leads are shared with 3 to 5 competing businesses simultaneously — you race to the phone every time. Leads from your own Google Ads and SEO come exclusively to you. Exclusive leads convert at 3 to 4× the rate of shared leads.

Our AI automation responds to new leads within 30 to 90 seconds of submission, 24 hours a day. Research shows businesses responding within 5 minutes convert up to 9× more leads than those responding in hours.

Yes, and seasonal businesses often benefit most. We build pre-season campaigns capturing bookings 4 to 6 weeks before peak demand, off-season campaigns generating maintenance work, and past-customer reactivation sequences. Seasonal businesses report 40 to 60% reduction in off-season revenue fluctuation.

Proof

Real Results. Real Businesses.

Not projections. Documented outcomes from real clients we work with.

🎨
Painting Contractor

How a Painting Contractor Grew Jobs by 320%

320% more booked jobs
320%More Booked Jobs
4.1×Return on Ad Spend
8 moTo Full Results
🧹
Cleaning Company

How a Cleaning Company Hit $74K MRR

$74K monthly recurring revenue
$74KMonthly Recurring Revenue
572%Revenue Growth
11 moTo Hit $74K MRR
🚚
Moving Company

How a Moving Company Got 240% More Jobs

+240% booked moves in 7 months
+240%More Booked Moves
$38Cost Per Booked Move
7 moTo Full Results
See All Case Studies →

Ready to Start?

Your Competitors Are Not Waiting.
Neither Should You.

Book a free 30-minute strategy session. We will audit your current setup, show you exactly what is broken, and give you a clear roadmap — whether you hire us or not.

Book a Free Strategy Session Call +1 302 329 5829

No commitment required. No credit card. Just an honest conversation.