Performance Marketing Engineered for ROI
We manage Google Ads, Meta Ads and Microsoft Ads so every dollar you spend works harder.
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The Problem
You Are Spending on Ads But Booking Too Few Jobs
The Reality
Performance Marketing is not optional for growth
Most ad accounts we audit have the same three problems: 20–40% of budget wasted on irrelevant searches, no proper conversion tracking, and traffic sent to a homepage that does not convert. You are not losing because of bad luck — you are losing because of fixable mistakes.
What We Deliver
Everything Included in Our Performance Marketing Service
Not a starter package. Not an upsell ladder. Every item below is included from day one — because half-measures produce half-results.
How It Works
From First Call to Measurable Results
Exactly what happens after you contact us — no ambiguity, no surprises.
What You Get
The Results You Can Expect
Not promises. Actual outcomes we deliver for businesses like yours, measured and documented.
They cut our cost-per-lead from $180 to $67 in 6 weeks. I wish I had found them two years ago.
Why local businesses choose DEWAR
FAQ
Performance Marketing — Questions We Get Every Day
Honest answers. No sales spin.
We recommend a minimum of $1,500 per month in ad spend for Google Search Ads in most local markets. Competitive industries may need $3,000 or more for meaningful volume. Our management fee is charged separately and goes directly to Google or Meta.
Google Ads can generate leads within the first week of going live. The first 30 days are a learning phase where we optimise targeting, bids and ad copy. Month two typically shows significantly improved cost-per-lead. Full optimisation is usually reached by month three.
ROAS stands for Return on Ad Spend. A 4x ROAS means every dollar spent on ads generates four dollars in revenue. Across our home-service client base we average 4.8x ROAS. Your specific ROAS depends on average job value, close rate and market competition.
Yes, always. Ad spend goes directly from your payment method to Google or Meta — we never touch those funds. You can increase, pause or reduce your budget at any time with no penalty from us.
We implement call tracking numbers, form submission attribution and CRM integration so every booked job is traced back to the exact keyword, ad and campaign that generated it. You see true cost-per-booked-job, not just cost-per-click.
Google Local Services Ads appear at the very top of search results with a Google Guaranteed badge. You pay per lead — per call or message — not per click. This makes LSA ideal for local service businesses because you only pay when a potential customer directly contacts you.
Yes. We conduct a full account audit, identify wasted spend (typically 20 to 40 percent of budget in accounts we inherit), restructure campaigns and rebuild landing pages. Most clients see immediate cost-per-lead improvements within the first 30 days of a takeover.
You receive a live dashboard with real-time data, a structured monthly performance report and a monthly strategy call. For new campaigns with significant daily spend we provide weekly email check-ins during the first 90 days.
Proof
Real Results. Real Businesses.
Not projections. Documented outcomes from real clients we work with.
How a Painting Contractor Grew Jobs by 320%
How a Cleaning Company Hit $74K MRR
How a Moving Company Got 240% More Jobs
Ready to Start?
Your Competitors Are Not Waiting.
Neither Should You.
Book a free 30-minute strategy session. We will audit your current setup, show you exactly what is broken, and give you a clear roadmap — whether you hire us or not.
No commitment required. No credit card. Just an honest conversation.